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Privacy Policy

1. Introduction and Contact Details of the Controller

  1. We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data refers to all data that can be used to personally identify you.
  2. Controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is: Martin Drescher, Marthy Dee | Music & Media, Hillingsweg 26, 49324 Melle, Germany, Tel.: +49 5422 7047-970, Fax: +49 5422 7047-973, Email: privacy@marthydee.com. The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data.

2. Data Collection When Visiting Our Website

  1. When using our website for informational purposes only – that is, if you do not register or otherwise transmit information to us – we only collect the data that your browser transmits to our server (so-called server log files). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:
    • Our visited website
    • Date and time at the time of access
    • Amount of data sent in bytes
    • Source/referrer from which you accessed the page
    • Used browser
    • Used operating system
    • Used IP address (if applicable: in anonymized form)

    Processing is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used in any other way. However, we reserve the right to retrospectively check the server log files if there are concrete indications of unlawful use.

  2. This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser’s address bar.

3. Hosting & Content Delivery Network

  • For the hosting of our website and the presentation of its content, we use a provider who delivers these services either directly or through selected subcontractors exclusively on servers located within the European Union. All data collected on our website is processed on these servers. We have concluded a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorized disclosure to third parties.

4. Cookies

  • To make your visit to our website more attractive and to enable the use of certain features, we use cookies – small text files that are stored on your device. Some of these cookies are automatically deleted after you close your browser (so-called “session cookies“), while others remain on your device for a longer period and enable the storage of page settings (so-called “persistent cookies“). In the latter case, you can find the storage duration in your browser’s cookie settings overview.
  • If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Art. 6(1)(b) GDPR for the performance of a contract, in accordance with Art. 6(1)(a) GDPR if consent has been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a user-friendly and effective design of the site visit.
  • You can configure your browser to inform you about the setting of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies in specific cases or in general. Please note that if you do not accept cookies, the functionality of our website may be limited.

5. Contacting Us

  • When contacting us (e.g., via contact form or email), personal data is collected. The specific data collected when using a contact form can be seen in the respective form. This data is stored and used solely for the purpose of responding to your inquiry and for the related technical administration.
  • The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted once your request has been fully processed, provided there are no legal retention obligations preventing deletion.

6. Web Analytics Services

  1. Google Analytics 4
    • This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website. By default, Google Analytics 4 sets cookies when you visit the website. These are small text files placed on your device that collect certain information. This includes your IP address, which is, however, truncated by Google before storage to prevent direct personal identification. The collected information is transmitted to Google servers for further processing. This may also include transfers to Google LLC in the USA.
    • Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activity, and provide us with other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics 4 is not merged with other Google data. The data collected via Google Analytics 4 is stored for two months and then deleted.
    • All processing activities described above, including the setting of cookies on your device, will only take place if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service using the “Cookie Consent Tool” provided on the website.
    • We have concluded a data processing agreement with Google to ensure the protection of our site visitors’ data and to prohibit unauthorized disclosure to third parties. Additional legal information regarding Google Analytics 4 can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=en, and https://policies.google.com/technologies/partner-sites
    • Demographic Features

      Google Analytics 4 includes the “demographic features” function, which can generate statistics about the age, gender, and interests of site visitors. This is based on the analysis of advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and is deleted after a retention period of two months.

    • Google Signals

      As an extension to Google Analytics 4, this website may use Google Signals to create cross-device reports. If you have enabled personalized ads and linked your devices to your Google Account, Google may, subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to disable cross-device analysis, you can turn off the “Personalized Ads” function in your Google Account settings. Follow the instructions here: https://support.google.com/ads/answer/2662922?hl=en. More information on Google Signals is available at: https://support.google.com/analytics/answer/7532985?hl=en

    • UserIDs

      As another extension to Google Analytics 4, this website may use the “UserIDs” function. If you have consented to the use of Google Analytics 4 pursuant to Art. 6(1)(a) GDPR, created an account on this website, and logged in across different devices, your activities – including conversions – can be analyzed across devices. For data transfers to the USA, the provider is certified under the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.

  2. Google Tag Manager
    • This website uses the “Google Tag Manager“, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). The Google Tag Manager provides a technical foundation for bundling various web applications, including tracking and analytics services, and managing them via a unified user interface. The Google Tag Manager itself does not store or read any information on user devices and does not perform independent data analysis. However, when the Google Tag Manager is triggered, your IP address is transmitted to Google and may be stored. Transfers to servers of Google LLC in the USA are also possible.
    • This processing is only carried out if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. Without this consent, the use of the Google Tag Manager does not occur during your visit to the website. You can revoke your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service in the “Cookie Consent Tool” provided on the website.
    • We have concluded a data processing agreement with the provider to ensure the protection of our site visitors’ data and to prohibit unauthorized disclosure to third parties. For data transfers to the USA, the provider is certified under the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
    • Further legal information regarding the Google Tag Manager can be found at https://business.safety.google/intl/en/privacy/ and https://policies.google.com/privacy?hl=en

7. Site Functionality

  1. Google reCAPTCHA
    • This website uses the CAPTCHA service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. Data may also be transferred to: Google LLC, USA. To visually render the CAPTCHA window, the provider uses “Google Fonts” – fonts loaded from the internet by Google. No additional information beyond what is already transferred through the reCAPTCHA functionality is processed in this context.
    • The service checks whether an input is made by a natural person or abusively by automated processing, and blocks spam, DDoS attacks, and similar automated abuse. To ensure that an action is performed by a human and not an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type, as well as the date and duration of the visit, and transmits this information to the provider’s servers for evaluation. Cookies may be used in this process – small text files that are stored in the browser of the device.
    • If the processing described above is based on cookies, such cookies will only be set if you have given us your explicit consent in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with future effect by deactivating this service in the “Cookie Consent Tool” provided on the website. If the processing described above takes place without the use of cookies, the legal basis is our legitimate interest in establishing individual responsibility on the internet and in preventing abuse and spam in accordance with Art. 6(1)(f) GDPR.
    • We have concluded a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorized disclosure to third parties. For data transfers to the USA, the provider is certified under the EU-U.S. Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision by the European Commission.
    • Further information about Google’s privacy policy can be found here: https://business.safety.google/intl/en/privacy/

8. Tools and Miscellaneous

  1. Cookie Consent Tool
    • This website uses a so-called “cookie consent tool” to obtain valid user consent for cookies and cookie-based applications that require consent. To manage the cookies and similar technologies used (tracking pixels, web beacons, etc.) and the related consents, we use the consent tool “Real Cookie Banner“. Details on how “Real Cookie Banner” works can be found at https://devowl.io/en/rcb/data-processing/. The cookie consent tool is displayed to users as an interactive interface when they visit the site, allowing them to give consent for specific cookies and/or cookie-based applications by checking boxes. All services and cookies that require consent are only activated if the respective user gives consent by checking the appropriate boxes. This ensures that such cookies are only set on the user’s device if consent has been granted.
    • The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed. If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in providing a legally compliant, user-specific, and user-friendly consent management system for cookies and in designing our website in accordance with data protection law.
    • Another legal basis for processing is Art. 6(1)(c) GDPR. As the responsible party, we are legally obligated to ensure that technically unnecessary cookies are only used if the user has given appropriate consent. Where necessary, we have concluded a data processing agreement with the provider to ensure the protection of our website visitors’ data and to prohibit unauthorized disclosure to third parties.
    • Further information about the provider and the settings options of the cookie consent tool can be found directly within the relevant user interface on our website.

9. Rights of the Data Subject

  1. The applicable data protection law grants you the following data subject rights with respect to the processing of your personal data by the controller (rights of access and intervention). The specific legal basis for each right is indicated below:
    • Right of access pursuant to Art. 15 GDPR
    • Right to rectification pursuant to Art. 16 GDPR
    • Right to erasure pursuant to Art. 17 GDPR
    • Right to restriction of processing pursuant to Art. 18 GDPR
    • Right to notification pursuant to Art. 19 GDPR
    • Right to data portability pursuant to Art. 20 GDPR
    • Right to withdraw consent pursuant to Art. 7(3) GDPR
    • Right to lodge a complaint pursuant to Art. 77 GDPR
  2. RIGHT TO OBJECT
    • IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR PREDOMINANT LEGITIMATE INTEREST WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
    • IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
    • IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING. YOU MAY EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

10. Duration of the Storage of Personal Data

  • The duration of the storage of personal data depends on the respective legal basis, the purpose of processing, and – if applicable – also on the relevant statutory retention periods (e.g., commercial and tax retention periods). If the processing of personal data is based on explicit consent in accordance with Art. 6(1)(a) GDPR, the data concerned will be stored until you withdraw your consent.
  • If there are statutory retention periods for data processed on the basis of contractual or pre-contractual obligations pursuant to Art. 6(1)(b) GDPR, such data will be routinely deleted after the expiry of the retention periods, provided that it is no longer required for the performance of the contract or the initiation of a contract and/or there is no legitimate interest on our part in continuing to store it.
  • When processing personal data on the basis of Art. 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or if the processing serves the establishment, exercise, or defense of legal claims.
  • If personal data is processed for direct marketing purposes based on Art. 6(1)(f) GDPR, the data will be stored until you exercise your right to object pursuant to Art. 21(2) GDPR. Unless otherwise stated in the specific information in this privacy policy, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Copyright Notice: This privacy policy was created by the specialist lawyers of IT-Recht Kanzlei and is protected by copyright (https://www.it-recht-kanzlei.de).

Last updated: March 23, 2025, 08:37:36 CET.